Erank is one of the most effective and cheapest tools available for ETSY. You can use it to find real-time information about ongoing trends and sales statistics. It has the potential to improve your rankings and skyrocket your sales. Following is the guide on how you can use Erank for your Etsy:
Identify your niche:
If you’re a new seller and wandering how you can identify your niche, you should be using ETSY itself to select a niche. If you go to ETSY, you can find different categories and sub-categories such as home and living etc. You should explore different sub-categories and try to find a niche that best suits your appetite. It would help if you analyzed competition in different sub-categories and then choose a sweet spot where there is still a gap to fulfill.
Product hunting:
Once you’ve identified a niche, Erank can help you to assess the potential of that particular niche on Etsy. You can also use it to find different products for your store. You can use the keyword tool to find out the search volume and sales statistics about your product. If you already have your products finalized, the category tool can help you find the right category and its popularity for your products.
Identify your competitors:
There is a separate tab dedicated to your competitors in erank. It provides you with detailed data about your competitors, which can help you to surpass them. The top seller tool provides you with a detailed report of top 100 sellers in any category. You can use different filters to further narrow down your research. You can also add your competitor’s list in erank, and it’ll help you analyze your competitor’s sales data, their recent listings, and the tags they’re using for their new listings. This can help you to stay one step ahead of your competition.
Know future trends:
You should be aware of future trends to earn huge amount of profits. Erank has different tools that inform you about ongoing trends on different marketplaces. A tool like trend buzz tells you about the most popular keywords and products on different e-commerce platforms. It’s also important to analyze different e-commerce platforms because it’s likely that trending products on other e-commerce sites will also sell well on ETSY. Monthly trends and marketplace reports are also a good way to understand which direction the market is going.
Keyword research tools explained:
Keyword explorer:
This tool provides you with relevant keywords, their statistics, and the search trend for the specific keyword you provided. It gives you stats like average search volume, average clickthrough rate, Etsy competition etc. This is the most commonly used tool for keyword research.
Keyword lists:
This feature allows you to bundle different keywords together along with their stats for your next listing on Etsy. In this way, you can collect all your tags for a listing in one place.
Keyword tool:
This tool provides you a detailed analysis of the top 100 listings for the keyword you provided. For instance, you want to know stats about easter. You entered the keyword easter; it’ll analyze the top 100 listings that rank on this keyword and present you with a summary of their data. It also tells you about the average price, views, and hearts on the listing to give you an idea about the popularity of that keyword.
Bulk keyword tool:
You can find stats for different keywords simultaneously using this bulk keyword tool. It informs you about buyer interest and the search volumes for those keywords.
Compare keywords:
Etsy only allows you to add 13 tags for a listing. It means that you should be carefully selecting those keywords for maximizing your chances of ranking. This tool allows you to compare different keywords to find out which one will work best for you.
Improve SEO of your shop:
Erank also provides you feedback on your shop, which you can use to improve your shop ranking. It informs you about missing tags, images, and attributes on your different listings and how many of your listings are actually spotted on Etsy search results. You can also view your sales map which helps you to understand your target audience better. Use your sales report to pinpoint your underwhelming areas. You can also perform the listing audit to know the health of your listings and how you can improve them.
It is recommended that you should subscribe to Erank as it can be a game-changer for you. You can explore their pricing plans and subscribe to either a basic plan at 5.99$ or the pro plan at 9.99$ depending on your requirements. This tool has the potential to exponentially grow your Etsy business, and you should be using it to its fullest.